How can you care for more meetings and your association? Some of these Power Marketing (TM) tips and ideas. Not cost much. It just takes a creative approach. The payoff can be huge. First, see everything as a marketing opportunity. Secondly, enlighten all staff and all members, their responsibilities in the marketing of the association a reality. Third, read "Secrets of Power Marketing".
There are many ideas here to promote your club meetingor agreement. If you already have a couple - wonderful! Try some new ideas this year.
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Contact the local media. Provided by interviews with experts members - questions about the association and the importance for the local community. Submit your media kit for the media before arriving. Include information on clubs, publications, conferences, surveys and signatures of the most important contacts for interviews. Ask the local convention bureau, establishingcontact. Then follow-up.
Get the most from your speakers. Ask your high profile speakers for a speech to a group of charity school, service group, community or association to donate to the town hall. It is possible to spend several thousand dollars for their presentation and the race. Ask them for a little more. Offer to make the speaker a token amount of this extra service community in the name of your association. Ensure that visitors are aware of this problem in the community, was the sponsor. And you say toMedia.
You can see with the speakers on interviews with the media. Get a Media Kit each. Give them your contacts with the media and encourage them to contact the media. Remember the speakers to talk about your club, when they are interviewed.
Connected with the local community. Students in high school, college or university to attend local calls (free) as part of your Conference. Contact with teachers, professors or department heads. Ask your guests to organize chapterthis. Teachers may select students, or you can choose to compete for the winner.
Organize an event with a local school, group or charity. Contact at the universities, colleges, schools, Junior Achievement, Chamber of Commerce or charity. Ask what you can do for them to help their causes and problems.
By: Send postcards to your members who did not participate. Give each participant five postcards in the mail. Buy local tourist photographs, or custom print. "I wish you werehere. "
Feed the media. Write a press release every day. Collect tips and quotes from speakers and participants and send to the media every day. Send information to local radio and TV technicians - all - especially the weather presenter - always try to be funny. Interview the person on the street. How about "members of the club?" Publish these comments in a press release and on its website.
They make it easy for the media.Send a media check-in "sign at the registration desk. Allocate more of your employees to help one or the media when they arrive. Take the local newspapers and magazines. Add the names and addresses of editors and journalists on the media database.
Create an event with the value of news. Plant a tree - plant 100 trees, offer free advice for single mothers financial services, clean a park, a seminar for small business, tips for the unemployed. Doing something in a public place that gets attention.Grant or the awarding of an honorary member of some distinguished member of this community. Get a huge thank you to all participants and submit it to the mayor to sign a wonderful host. Think photo-opportunities.
Give your business cards to distribute to all visitors to read that too - "Hello - I am a member city of the Association, xxx visitors to our annual meeting in your property. I gave you this card, because your smile, service, attention, have contributed to my day. "
Dolocal contacts. Arrange to meet with you to your President and Executive Director of the Mayor for lunch or breakfast. Make your breakfast or lunch from members of several high-profile and prominent members of this community. Visit the chairman or chief executive of local companies that may or must be members of the club.
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Encourage your visitors to three members who had not participated, and tell them what they missed call.
A summary of the conference - the lights andideas. And because the situation was perfect. Send to local media members and post on your website. Write letters to the editor of the local media. What did you like the site and the people, or what did not like. Encourage participants to do the same. Make copies of all media kits for the media next year. Put on your website. Register for all media and published on your website.
Ask the Mayor write a letter, the mayor ofConference next year (when you move the event).
And you thought it would be a holiday. This is a marketing opportunity!
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